Why CiteAbility™?

Make what you publish dependable enough for AI to cite.

Citation Integrity™ is the method. Being cited by AI is the outcome we measure. CiteAbility™ helps your business move from Accessible to Citeable to Cited, with evidence-led improvements and observed AI-search testing.

By CiteAbility™ · Last updated

Key takeaways.

  • Citation Integrity™ is the method. Being cited by AI is the outcome we measure.
  • Accessible, Citeable and Cited provide a simple path from machine access to observed AI source use.
  • Audit, Score, Monitor, Outcomes, Benchmark and Certification are how CiteAbility™ assesses, improves and observes each stage.
  • Monitoring exists because evidence decays: sources move, corroboration disappears and crawler access changes.
  • CiteAbility™ cannot guarantee citation, recommendation, ranking or inclusion by any external AI system.

Business outcomes

Why businesses engage with CiteAbility™

Improve the conditions that support citation

The condition with published support is evidence: in a 2024 study, sources that added citations, quotations and statistics became up to 40% more visible in AI answers. CiteAbility™ helps you strengthen that evidence, then measures observed source use. It cannot guarantee the behaviour of external AI systems.

Source: Aggarwal et al., "GEO: Generative Engine Optimization", KDD 2024 — A result under test conditions, not a promise for any one website.

Become easier for AI systems to understand

CiteAbility™ helps a company present its identity, products, services, claims, expertise and evidence with less ambiguity. The intended outcome is a clearer representation of who the company is, what it offers and what supports its claims.

Improve the evidence behind what your business says

Businesses make claims about their history, customers, accreditations, awards, capabilities, locations, performance, expertise, case results, partnerships and qualifications. CiteAbility™ helps determine whether those claims are clear, supported, corroborated and citable.

Build measurable Citation Integrity™

Instead of leaving you with vague ideas about AI visibility, CiteAbility™ establishes a measurable position, identifies genuine weaknesses and shows what needs improvement.

“AI systems may struggle to verify or depend upon what we publish.”

→ “Our important claims, entities and evidence are clear, supported and suitable for citation.”

Detect problems before they damage AI perception

Ongoing monitoring can surface outdated evidence, lost corroboration, crawler access problems, robots.txt restrictions, conflicting information, unsupported claims and inaccurate AI descriptions. This is continuing Citation Integrity™ management, not a one-off audit.

Understand what AI systems actually say about your company

CiteAbility™ helps you examine observed answers, mentions, citations, recommendations and source use, so you can distinguish what AI systems say from what your own website claims. Outcomes is currently a Beta covering Perplexity, ChatGPT, Gemini, Claude and Grok.

Questions to answer

See your business as AI systems may see it

  • Would leading AI models mention us?
  • Would they cite us?
  • Would they recommend us?
  • What do they think our company does?
  • What sources do they rely upon when answering questions about us?
  • Which competitors do they mention instead?
  • Which of our claims appear dependable?
  • Which claims lack adequate evidence?
  • What prevents AI systems from citing us?
  • How does our Citation Integrity™ compare with competitors?
  • Are AI systems actually accessing our website?

The journey

Accessible → Citeable → Cited.

  1. AccessibleCan AI systems access and understand your website?
  2. CiteableIs your information sufficiently supported and dependable to use as evidence?
  3. CitedAre AI systems actually using your business as a source?

The value

What is the customer actually buying?

Audit, Fix It, Monitor and Outcomes are mechanisms. Citation Integrity™ is the method: making your information accessible, sufficiently supported and dependable to be citeable. Being cited by AI is the outcome, measured through observed AI-search testing rather than promised or inferred from a Score.

Audit

Identify the current position and issues preventing effective verification and citation readiness.

Explore Audit

Score

Measure the current Citation Integrity™ position and expose what needs improvement.

Explore Score

Fix It

Turn weaknesses into practical website and information fixes.

Explore Fix It

Monitor

Identify changes and emerging Citation Integrity™ problems.

Explore Monitor

Outcomes

See what Perplexity, ChatGPT, Gemini, Claude and Grok currently say, cite and recommend about your business in the Beta.

Explore Outcomes

Benchmark

Compare your Citation Integrity™ position with qualifying market data when available.

Explore Benchmark

Certification

Provide a visible indication that your organisation has engaged with the CiteAbility™ Citation Integrity™ framework, without implying or guaranteeing external AI behaviour.

Explore Certification

Your objective

Make your business a dependable source for AI.

CiteAbility™ helps businesses become easier for AI systems to discover, understand, verify, cite and recommend — while improving and monitoring the Citation Integrity™ of the information those systems rely upon.

When customers ask AI which businesses are dependable, make sure yours is ready to be part of the answer.

When an AI system needs information, evidence or a business recommendation in our market, how dependable and citable are we?

CiteAbility™ cannot guarantee citation, recommendation, ranking, retrieval, inclusion or commercial results from any external AI system.

FAQ

Frequently asked questions

The questions organisations ask us most often.

What does CiteAbility™ actually change for my business?
It makes your identity, claims and evidence easier for AI systems to understand and verify, and it tells you where they currently fall short.
Is this a one-off project?
The Audit is a point-in-time view. Citation Integrity™ degrades as sources and content change, so most organisations move to continuing monitoring.
How do we measure success?
Through your Citation Integrity™ Score, resolved findings, restored evidence and — in the Outcomes Beta — observed mentions, citations and recommendations.